Who We Are
This website is operated by The Avery Skin Clinic in Reading, Berkshire, England. We provide medically led aesthetic services and general skin health consultations. We are not CQC registered and do not provide medical diagnosis or medical treatment
Personal Data We Collect
We may collect your name, contact details, enquiry information, consultation details, treatment notes, photographs, and technical data such as IP address and cookies. We only collect information necessary for operating our services safely and lawfully
How We Use Your Data
We use your data to respond to enquiries, manage appointments, maintain consultation records, store photographs, improve our services and website, maintain internal governance, and comply with legal or insurance obligations. We do not sell or rent your data. We may share information only with trusted service providers or if legally required
Use of Secure Software, Digital Tools and AI Technologies
We use secure digital systems, encrypted cloud storage and industry‑standard clinical software to store records and photographs. We may use AI‑assisted tools, such as ambient scribing or automated administrative systems, to support accurate documentation. AI tools do not make care decisions, and all information is reviewed by a qualified member of staff. All systems comply with UK GDPR and ICO requirements
Legal Basis for Processing
We process data under your consent, to perform a contract such as managing your booking, to comply with legal obligations, and for our legitimate interests in operating a safe and well governed aesthetic service. You may withdraw consent at any time
Cookies and Analytics
This website uses cookies and analytics tools, including Google Analytics, to understand website usage and improve browsing experience. You can manage or block cookies in your browser settings
Your Data Rights
You have the right to access, correct or request deletion of your data, to restrict or object to processing, and to withdraw consent. Contact us if you wish to exercise any of these rights
Data Security
We use secure systems, encryption, password protection and restricted internal access to protect your data. Only authorised staff involved in your care or booking administration can access your records
Data Retention
We keep consultation records and treatment documentation for the period required by UK professional and insurance standards. Photographs and general contact information are kept only as long as necessary or until you request removal, where permitted by law
Contact Us
For any privacy concerns or data related requests, please contact us using the website form or by email
Updates to This Policy
This policy may be updated occasionally. The most recent version will always appear on this page
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